Web Banners
Each day, thousands of water quality professionals stay current and in touch by turning to WEF for the latest water sector news, products, blogs, webinars, insight reports, videos, awards, education, and more. Discover how our web advertising opportunities can help you reach your target audience.
Avg. Monthly Pageviews
Avg. Monthly Unique Pageviews
wef.org
Put your brand front and center by advertising on wef.org. Choose from wide or square banner options. Ads are mirrored throughout the site. A limit of 8 banners are sold for each of three banner positions. All banners are placed in a “pool” of banners that are accessed and displayed randomly every time a page is visited.
Avg. Monthly Pageviews
Avg. Monthly Unique Pageviews
weftec.org
Align your brand with North America's most comprehensive annual water quality conference and exhibition, WEFTEC. Banners are sold annually and run from May through April. Ads are mirrored throughout the site and display randomly from a pool; up to eight banners are sold for each of three banner positions.
Website Submission Guidelines
- Preferred formats: JPG, GIF, or animated GIF
- Flash is not supported
- Maximum file size: 150k
- Automated impression reports are sent by email
e-Newsletter Advertising
WEF’s electronic newsletters reach an engaged audience of purchasers, decision-makers, influencers, and top executives, WEF newsletters reach out to every level and every niche of the water sector. WEF newsletters include banner advertising, allowing advertisers to promote a brand, service, or new products – while driving traffic to their own website.
Technology Platform
The WEF Technology Platform is a monthly e-mail that goes to industry professionals, including WEF members, WEFTEC attendees, and WE&T subscribers.
Avg. Audience Size: 80,000+
Open Rate: 27%
Click to Open Rate: 2%
Entry Submission Specs
- Name, 6-word limit
- Product/service description up to 75 words
- Product image 285 x 160 px, maximum 100k
- Up to two hyperlinks
Banner Sponsor Specs
- Ad image 468 x 60 px
- One hyperlink
Entry positions are accepted first-come, first-served and placed from top to bottom based on the order signed order forms are received. Late artwork may affect promised positions.
Exclusive Tech Platform (ETP)
Exclusive Technology Platform opportunities are available for advertisers seeking greater prominence.
Avg. Audience Size: 80,000+
Open Rate: 27%
Click to Open Rate: 2%
ETP Specs
- One image, 630 px wide, 72 ppi
- JPEG strongly preferred
- One hyperlink
WEFTECNow Email
This newsletter is distributed April through November. WEFTEC Now features timely coverage of major events leading up to, during, and after WEFTEC. Prime dates are August - September; Non-Prime dates are April - July, and October - November.
Avg. Audience Size: varies based on WEFTEC registration numbers
Open Rate: 35%
Click to Open Rate: 15%
WEFTECNow E-mail Specs
- 290 x 183 px JPG/PNG
- One hyperlink
- 2 - 4 word label
- 25-word descriptor
Digital Media Advertising
Ready to build trust, elevate your brand, and become an industry thought leader? Our digital media offerings put your published content in the right place at the right time. Reach our engaged audience of water quality professionals and show that you’re an expert in your area and within the industry.
Sponsored eShowcase
An opportunity to reach a highly targeted and engaged audience of water professionals across the water, wastewater, and stormwater sectors with your company’s webcast content. Includes two WEF sent emails, one social media blast to 100,000+ followers, webcast delivery logistics, marketing to targeted potential attendees, timeline development, platform training, and rehearsal time. Includes mail and email addresses of all the registered attendees after the webcast.
Sponsored eShowcase | $9,999
Words on Water Podcast
Words on Water is a podcast from WEF focusing on the opportunities and challenges facing one of Earth’s most precious resources delivered through casual conversations with influential experts and leaders from across the water sector. Wide-ranging topics include infrastructure, innovation, technology, resource recovery, business, operations, workforce, and more. This opportunity is ideal for companies that need to maximize marketing dollars, and for those wishing to establish a unique presence in the global water sector.
324,000+ total show listens
91% impactful plays
*Impactful plays are show listens through at least 75% of an episode.
Words On Water | $3,750
WEF Webcast
WEF webcasts provide a cost-effective and efficient way to promote your company, products, and services to a highly engaged community of water, wastewater, and stormwater professionals from around the world.
WEF Webcast | $9,999
Industry Intelligence Report
(Formerly Sponsored White Papers)
Publishing an Industry Intelligence Report with WEF provides an opportunity to share technical information while generating leads. The Industry Intelligence Report is featured on the Industry Intelligence Library webpage, promoting through a quarterly email to 100,000+ contacts, social media posts, and cross listed in other WEF eNewsletters. Monthly lead reports provided to advertiser.
6-month Submission | $3,500
12-month Submission | $4,800
Website Specs:
- PDF of the Industry Intelligence Report
- Title of paper
- Synopsis of report
- Company logo & description
Email Specs:
- Image; 236 x 157 px
- Report description; 70 words max
- Report headline; 4--6 word blurb
WEFTEC Digital Opportunities
WEFTEC, the Water Environment Federation’s Technical Exhibition and Conference, is the largest annual water quality exhibition in North America and offers water quality professionals the best water quality education and training available. Reach buyers before, during, and after the show through WEFTEC digital advertising.
WEFTEC Product Showcase Email
The WEFTEC Product Showcase is an e-mail and web-based promotion that goes to all WEFTEC pre-registrants two weeks and one week before the show.
Twenty (20) companies max per email. Must be an exhibitor to participate.
Specs:
- 150 x 150 px image
- 4 - 6 word blurb
- One hyperlink
- Booth number
WEFTEC eShowMail
eShowMail* is a contracted, third-party program allowing advertisers to select specific dates to send customized messages to either pre-registered or final WEFTEC attendees.
Use of this program does not give access to email addresses.
Retargeting
Drive sales and get your brand promoted in front of water quality decision-makers looking for solutions. WEF’s digital retargeting ad program is the optimal way to reach, target, and influence your customers anytime, anywhere.
Measurable ROI
Detailed reporting breaks down your results and value. Track impressions, clicks, and geographic reach to optimize future campaigns.
Focused Marketing
Eliminate the guesswork. Reach your target audience. Tailor your campaign to reach only the customers in your specific vertical.
Digital Reach
Strategically position your ads to reach visitors of wef.org and weftec.org and WEFTEC attendees before, during, and after the show.
Why Retargeting?
Retargeting uses cookies to track the visitors of one site and deliver relevant ads to them on other sites as they surf the web.
Sizes are pixels (w x h)
Standard Package 1 | 30K Impressions – $2,700
Standard Package 2 | 50K Impressions – $4,100
Standard Package 3 | 100K Impressions – $7,000
Standard Package 4 | 200K Impressions – $12,200
Water Environment Federation 601 Wythe St Alexandria, VA 22314
@ 2026 Water Environment Federation. AlI rights reserved. WEFTEC®, a registered trademark, is organized and sponsored by the Water Environment Federation.